ABOUT ME(Or why I’m the copywriter for you.)
I’m Lisa Rogers, the freelance copywriter behind Crystal Copy.
Based in St Albans, Hertfordshire, I write words that sparkle and sell for UK businesses and charities of all sizes. If you need compelling copy for web or print, I can help you stand out, engage your audience and get the results you want.
Before Crystal Copy was born…
I spent nearly 10 years working as a bid writer for charities large and small. My funding applications raised six figures for the National Deaf Children’s Society, Herts & Middlesex Wildlife Trust and others.
And before that I was studying at Cambridge University, scrawling endless essays on topics like volcanic hazards and, er, Victorian dog snatching. (Yes, really.)
But why hire me as your freelance copywriter?
Good question! Here are four big reasons:
1. You’ll be in safe hands
I don’t just have over a decade’s experience of writing persuasively for both big brands and SMEs. I’ve also honed my skills through in-depth training courses like Joy McCarthy’s The Copywriting Apprentice (distinction), Belinda Weaver’s Copywriting Master Class and Kate Toon’s The Recipe for SEO Success. In other words, you can trust you’ll get quality copy that really works.
2. Your industry won’t faze me
Cambridge University taught me how to research and quickly grasp unfamiliar topics. Armed with these skills, a good brief and a Bourbon biscuit, I can write about any industry and subject you hurl at me. I’ve tackled bridging loans, holiday villas, wastewater treatment, gift hampers, transport policy, employment law and more. So whatever you need, I can handle it.
3. You’ll get bang for your buck
You don’t have to pay hefty agency fees when you hire a freelance copywriter. And because I work from home, my biggest overhead is probably my supply of those Bourbons. That means I can keep my rates reasonable, so you get better value for money.
4. You’ll enjoy working with me (promise!)
I pride myself on being friendly, helpful and flexible, with clear processes to make your project run like clockwork. And you’ll always get your copy on time, error-free and with zero hassle. Phew.
Not in Hertfordshire? Don’t worry. Thanks to phone, email and video call, I can work with you remotely wherever you are.
When I’m not getting chocolatey crumbs all over my keyboard…
You’ll probably find me on a stage somewhere, belting out a show-stopper, toe-tapper or tear-jerker in the London Show Choir. Or cursing my impossibly inflexible body improving my core strength at Pilates.