WEBSITE COPYWRITING SERVICES
Get sparkling website copywriting that’s loved by people and search engines
Are your web visitors bouncing faster than Tigger? Are you lost on page 174 of Google? Or is your site just not converting clicks into customers?
Don’t worry. I’m an SEO-trained website copywriter. And I can change all that for you.
Web copywriting vs. print copywriting
Your website is your online shopfront. It’s often the very first encounter a potential customer will have with your business. So it needs to make a great impression.
And like all good copy, the words on it must persuade the reader to buy, enquire or take whatever action you want them to take.
But copywriting for the web is very different from copywriting for print. Why? Well, here are two big reasons:
1. People are super impatient online
You have just seconds to hook and reel in your reader from the sea of websites out there. Then you need to keep them on your pages instead of clicking away onto a competitor’s.
The key? Copy that’s engaging, punchy and easy-to-digest. (Because people tend to scan webpages, not read every word.)
2. Website copy needs to be SEO friendly
Your web copy should always be written for humans first. But you need to make sure it’s optimised for search engines too.
In other words, it needs all the right SEO thingamabobs – like keywords, metadata and HTML header tags. Or how else will everyone find you on Google?
In short, writing for the web is a skill
It takes both copywriting savvy and SEO know-how. Get it wrong, and you’ll miss out on business. But get it right, and your website has the power to be your best sales and marketing tool.
Hire this website copywriter and get it right
It doesn’t matter whether you need a whole new website or just the odd page or two. Use my website copywriting services and you’ll get clear, compelling and SEO-friendly web copy that helps:
- boost your search engine ranking so you’re found by more people
- drive traffic to your website and keep visitors browsing
- improve your conversion rates and sales/donations
And thanks to my comprehensive training in SEO, you can trust I really do know how to write webpages that please both people and Google.
Want a website that works harder?
Hello! I'm Lisa Rogers, a freelance copywriter in Hertfordshire.
I write words that sparkle and sell for businesses and charities across the UK. If you want clear, compelling copy for web and print, get in touch.
What my happy clients say...
"It’s an absolute pleasure working with Lisa. We've outsourced a range of copywriting requirements to her, from creating case studies to rewriting lengthy blog pieces that needed livening up and SEO attention. Despite our dry, technical topics, Lisa quickly produced copy that was engaging, met the briefs and needed no tweaking. Great experience, would highly recommend."